Advertising Cover for the Lothrop Publishing House.

I have shown a number of advertising covers over the past few weeks. Here is a very special one. The Lothrop Publishing Company was one oif the most prolific publishers of childrens' book in the late 19th century. Their magazines for children and juveniles were also very big sellers. These magazines have been noted before. Here is a great advertising cover.

Of course, what makes it a bit unusual is that all the advertising is on the back of the envelope. Four of Lothrop's magazines are noted here. The Pansy, Wide Awake , Babyland and Our Little Men and Women.

I thought you might enjoy seeing this cover.